Make your marketing matter
If you’re just starting down the path of evaluating web vendors, you’re probably wondering how much to budget for this effort.
If you’ve already received a few proposals, you’re probably wondering why there’s such a massive swing in pricing.
And for those getting impatient: $495, $995, $1,295, and $5,500+
(Keep reading to understand why… )
Technical Expertise- can they build a fast, responsive (that means it looks good on desktop, mobile devices, and tablets) and SEO-optimized website that plays nicely with both visitors and systems that rank sites to determine whether they’ll send traffic your way (side-eye to you, Google)?
Design Expertise- do they successfully illustrate a site design that streamlines the user’s experience and encourages engagement (and more importantly, conversion)?
Strategy- will they discuss your website goals and implement strategies across your new site to drive users down the decision-making funnel (leading to increased conversions and lead generation)?
What’s Included in the Build- Are you responsible for providing copy, or are they providing professionally SEO-optimized content? Are they providing stock images? Video? Are they using a template to start from or creating each page from scratch?
Not every business needs a Lamborghini right out of the starting gate (although, we wouldn’t say ‘no’ to one if it’s offered- just saying).
That’s why we have two very different approaches to building effective business sites at two very different price points.
Our goal is to help you make the best decision for your business AND budget.
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